ConvertKit vs Prospect.io
A Review & Comparison
[Updated 2019]

PRICING   //   FEATURES  //   INTEGRATION  //   ALTERNATIVE  //   REVIEW

ConvertKit

Prospect.io

Who is this software for?

Choose ConvertKit if the main goal of your business is content creation for e.g., blogs, podcasts or vlogs. It will help you track and organize your content and it’s webinar events optimization is second to none.
Choose Prospect if lead conversion is the main driver of business revenue. Large businesses such as car dealership, hotels, and franchises will benefit from this software the most.

Pros

  • 30-day free trial
  • WordPress friendly plugin
  • A/B testing & reporting
  • A/b testing of emails & drip campaigns
  • 30-day money back guarantee
  • Affordable full feature pricing

Cons

  • Not a CRM – offers CRM integration
  • No free trial offered

Pricing

500 Contacts

$29
$59

1k Contacts

$29
$99

2.5k Contacts

$49

10k Contacts

$119

25k Contacts

$149

100k Contacts

$679

Full Feature Pricing

$3999
$299

Refund Period

30 Days
30 days

Free Trial/Demo

 

 

Minimum Contract

Features

Lead Scoring

 

Lead Segmentation

 

Web Activity Tracking

 

SMS Marketing

 

 

Personalized Web Content

 

Predictive Analytics

 

 

Bi-Directional CRM Syncing

 

 

Event Management

 

 

Create Invoices

 

 

Create Quotes

 

 

A/B Split Testing

 

 

Form Builder

 

 

Landing Page Builder

 

 

Create Membership Websites

 

 

Bulk Social Media Posting

 

 

Sales Reporting

 

 

Sales Alerts

 

 

Mobile Application

 

 

Social CRM

 

 

Integration

WordPress Integration

 

 

Outlook Integration

 

 

Gmail Integration

 

 

SalesForce Integration

 

 

SAP Integration

 

 

Oracle Integration

 

 

NetSuite Integration

 

 

SugarCRM Integration

 

 

MicroSoft Dynamics Integration

 

 

Zapier Integration

 

 

Total # of Integrations

89

Company Info

HQ Location

US
Brussels

Founded

2013
2015

Alternatives

ConvertKit vs Prospect.io Summary

ConvertKit

Bloggers and content creators will benefit the most from ConvertKit, mainly because of its unparalleled email marketing. The software’s visual automation editor is a rare yet efficient feature that simplifies workflow while also making it more effective and helping to improve conversions

ConvertKit gives its users conditional tags for the segmentation of separate emails and lists, a feature that helps you to identify special contacts and send them customized emails and add them to segmented funnels.

Sending broadcast emails is as good as ever with this ConvertKit, as it empowers your campaigns to the point where you can see unprecedented open rates for your emails.

With ConvertKit, you can even target the customers who you could not convert at first, which is a feature by using a checkbox that will “resend to unopened recipients”, which is a much-needed feature that is perfect for increasing conversions and ROI.

This tool also allows you to share your automation/funnels with other team members who can view it with a free trial of 14-days if they do not own an account on ConvertKit.

ConvertKit’s cons are its split testing features and a lack of detailed reporting.

Prospect.io

If integrating with a plethora of different services and measuring results is your focus, go for Prospect.io. This software offers its users a chrome extension for improving and streamlining their prospecting efforts.

The major plus point of this tool is that it helps you generate your lead’s email addresses with verification, which eliminates incorrect email addresses and also bounced emails. Prospect.io offers unparalleled integration to its users, allowing you to sync with many of the most renowned tools on the market.

Businesses that use cold emailing as an important part of their sales campaigns and are looking to eliminate the time-consuming part of the process will be impressed with Prospects ability to used its top-of-the-line automation to remove the margin for human error.

Moreover, with Prospect.io you can send follow-up emails to retain a prospects interest with the goal of converting them down the line. This software’s user interface is not only functional but looks great as well, a combination that is absent in most automation software these days.

Prospect.io’s slightly high price and inconsistent customer support are two of its biggest cons.

Key Differences

These tools have a lot to offer with their unique features and functions. Both have first-rate lead generation capabilities. However, ConvertKit has the edge over Prospect.io because of its better customer support and user-friendly interface.

ConvertKit Tool Ratings

    • Price: 3/5
    • Features: 4/5
    • Customer Support: 4/5
    • Integration: 4/5
    • Overall: 4/5

Prospect.io Tool Ratings

    • Price: 3/5
    • Features: 4/5
    • Customer Support: 3/5
    • Integration: 3/5
    • Overall: 3.5/5

Conclusion

Choose ConvertKit if you are an owner of a small business and take advantage of marketing methods such as podcasting, blogging, online journalism, etc.

Choose Prospect if your business generates most of its leads through cold emailing. Restaurants, online retailers, healthcare clinics, and bookstores should choose this software.