GetResponse vs MailChimp
A Review & Comparison
[Updated 2019]




Who is this software for?

Choose GetResponse if your business generates revenue through lead generations and conversions. From Medical professionals to Bloggers to Restaurants, you will find GetResponse to be an ideal solution to you automation needs.
Choose MailChimp if you don’t have much experience with marketing automation. It has user-friendly features and affordable rates. New businesses, bloggers, and graphic designers will find MailChimp more than adequate for their needs.


  • 30-day free trial
  • A complete CRM system
  • Powerful A/B testing & reporting
  • Generous free trial available
  • Plenty of templates to choose from
  • A robust CRM & marketing tool


  • Automation on higher priced plans only
  • A/B testing not as powerful as some other tools


500 Contacts


1k Contacts


2.5k Contacts


10k Contacts


25k Contacts


100k Contacts


Full Feature Pricing


Refund Period

30 Days
30 Days

Free Trial/Demo


Minimum Contract


Lead Scoring



Lead Segmentation



Web Activity Tracking



SMS Marketing



Personalized Web Content


Predictive Analytics



Bi-Directional CRM Syncing



Event Management



Create Invoices


Create Quotes


A/B Split Testing



Form Builder



Landing Page Builder



Create Membership Websites



Bulk Social Media Posting


Sales Reporting



Sales Alerts


Mobile Application



Social CRM




WordPress Integration



Outlook Integration



Gmail Integration



SalesForce Integration



SAP Integration



Oracle Integration



NetSuite Integration



SugarCRM Integration



MicroSoft Dynamics Integration



Zapier Integration



Total # of Integrations


Company Info

HQ Location





GetResponse vs MailChimp Summary


If you’re searching for the perfect automation software for handling your company’s email campaigns, you won’t go far wrong with GetResponse. It provides an excellent combination of new and old, tried-and-tested, automation features for running your marketing activities.

The worldwide reach of this software (180 countries) shows how highly demanded it is in the business community, with the subscriber count exceeding 350,000 people. A big reason why so many consider this software to be the ideal solution for their businesses is that it offers much more than email marketing automation.

Adjustable landing pages, design split testing and video email marketing, just some of the features that GetResponse offers to its users. With this software, you can trigger your sales for a variety of events held in different funnels by using its automated campaigning feature.

It is a handy tool that is light years ahead of its competitors, along with GetResponse’s customer service, which is very responsive and provides great support. An area where this software underperforms is its email deliverability, which is weaker than some other tools, but despite this, GetResponse is an excellent choice for small and big business owners.


MailChimp is an all-in-one automating software, suitable for most businesses of any size. This software combines all of the necessary tools that most entrepreneurs seek in one simple user-friendly platform.

MailChimp’s tools are powered by AI and they are extremely simple to use, even for those new to marketing automation. With MailChimp’s email automation features, users can send marketing emails for retaining the click and open rates of their lists, and converting prospects and leads into sales/customers.

Moreover, users can create targeted ad campaigns to attract audiences in any niche, which, when combined with its high functioning analytics and reporting tool, show off MailChimp’s biggest strengths.

You will love the landing pages that MailChimp offers, which you can use to create fully functional websites, pages and forms that look and convert equally as good. This software’s integration options will help you streamline your business’ workflow easily.

Its WordPress integration, in particular, is exceptional and helps create content friendly websites that viewers find extremely engaging.

Key Differences

Both of these tools make a great case to handle the automation of big and small businesses. GetResponse offers a slightly better value for money, which is why it comes out slightly on top for us.

GetResponse Tool Ratings

  • Price: 4.5/5
  • Features: 3.5/5
  • Customer Support: 3.5/5
  • Integration: 3.5/5
  • Overall: 4.5/5

MailChimp Tool Ratings

  • Price: 5/5
  • Features: 3/5
  • Customer Support: 3.5/5
  • Integration: 3.5/5
  • Overall: 4/5


Choose GetResponse if you want to raise the revenue of your business through excellent automation features. Libraries, hotels, restaurants, large scale retailers, and food chains will love this software.

Choose MailChimp if your business is heavily reliant on integration to generate revenue. Big and small businesses like restaurants, podcasters, small and large retailers, wholesalers, retailers, bloggers, healthcare clinics, and social media influencers will equally benefit from this software.

Related Articles