By BitsFromBytes Research · Reviewed by Harper Ellis · Last updated November 4, 2026
Featured image: Higgsfield logo. Image credit: Higgsfield.
Headline statistic. Higgsfield’s CEO said on September 24, 2026 that its latest four weeks of revenue, multiplied by 13, equal a $1 billion annualized run rate. BitsFromBytes Research finds that is 20.0 times the $50 million reported on September 29, 2025, and that growth per 30 days re-accelerated to 32.5% in the latest 38-day period.
Quick Answer: Higgsfield reported a $1 billion annualized revenue run rate in September 2026 (RuntimeWire, relaying Bloomberg), more than 30 million users in August and a $5.4 billion valuation. Its plans cost $15 to $215 a month. A $1 billion run rate equals 0.39 to 5.56 million list-price seats.
Download the dataset: higgsfield-ai-statistics-2026-bfb.csv: 250 rows, every figure on this page with its source document, URL and retrieval date. Free to reuse under CC BY 4.0 with a link to this page.
Key Findings
- BitsFromBytes Research finds Higgsfield’s reported run rate grew 20.0 times in 360 days, but not at a steady pace. Compounded per 30 days, growth was 47.0%, 19.5% and 18.3% in the first three periods between dated readings, then 32.5% in the latest 38 days, 1.78 times the period before.
- BitsFromBytes Research finds the valuation multiple fell while revenue rose. Valuation over run rate was at least 20.0x in September 2025, 6.5x in January 2026 and 7.7x at the August Series B. Against the September run rate it is 5.4x.
- BitsFromBytes Research finds run rate per registered user rose 75.0% in 214 days, from at most $13.33 to at most $23.33. Run rate grew 3.5 times while users grew 2.0 times.
- A $1 billion run rate equals 0.39 million to 5.56 million list-price seats, between 1.3% and 18.5% of Higgsfield’s 30 million users, depending on whether every seat pays $215 or $15 a month. This is arithmetic, not a subscriber estimate.
- BitsFromBytes Research finds two usage counts that differ by 6.75 times. Higgsfield reports more than 20 million content generations a month; one relayed figure is about 4.5 million videos a day, or 135 million in 30 days.
How Much Revenue Does Higgsfield Make?
Higgsfield reports a $1 billion annualized run rate as of September 24, 2026, which is not $1 billion of sales. RuntimeWire, relaying a Bloomberg Technology report of the same day, says the figure multiplies the latest four weeks of revenue by 13. Higgsfield has published no audited revenue in the sources we read, and we could not search SEC EDGAR.
That method implies roughly $76.92 million of revenue in the latest four weeks ($1 billion ÷ 13). If the August figure used the same method, as VKTR reports, four-week revenue was $53.85 million ($700 million ÷ 13). The difference is +42.9% in 38 days.
| Reading | Date | Run rate | Source |
|---|---|---|---|
| About a year before Aug 2026 | Aug 2025 | $20 million | The Next Web (relay, attribution not shown) |
| Crossed | Sep 29, 2025 | $50 million | The Astana Times (relay of co-founder) |
| “Doubled from $100M in about two months” | Nov 2025 (approx.) | $100 million | TechCrunch (relay of company) |
| Per the company | Jan 15, 2026 | $200 million | TechCrunch |
| Company statement to Business Insider | Jun 18, 2026 | $500 million | Let’s Data Science (relay) |
| Series B announcement | Aug 17, 2026 | $700 million | Higgsfield release, hosted by Intel Capital |
| CEO via Bloomberg | Sep 24, 2026 | $1 billion | RuntimeWire (relay) |
How Fast Is Higgsfield’s Run Rate Growing?
Between dated readings, growth per 30 days was 47.0%, 19.5%, 18.3% and then 32.5%. BitsFromBytes Research converts each interval to a 30-day compound rate with (later ÷ earlier)^(30 ÷ days) − 1.
| Period | Days | Multiple | Growth per 30 days |
|---|---|---|---|
| Sep 29, 2025 to Jan 15, 2026 | 108 | 4.0x | 47.0% |
| Jan 15 to Jun 18, 2026 | 154 | 2.5x | 19.5% |
| Jun 18 to Aug 17, 2026 | 60 | 1.4x | 18.3% |
| Aug 17 to Sep 24, 2026 | 38 | 1.43x | 32.5% |
The latest period is 1.78 times the rate of the 60 days before it. Higgsfield’s release says users of its agentic products grew 42-fold in three months after the May 2026 Supercomputer rollout, which is consistent with a re-acceleration. No source we read ties the revenue pickup to that launch, so we do not.
Commentary. A run rate built from four weeks is a high-variance number: one strong month moves it by 43%. Readers should treat the last two points as a trend only if the next reading, due after Higgsfield’s next update, repeats it.
Do Higgsfield’s Revenue Readings Agree?
Mostly, with one soft spot at the start. The $20 million reading (about a year before August 2026) and the $50 million reading (September 29, 2025) are 2.5 times apart. If both are exact, the run rate multiplied 2.5 times in roughly a month. The $20 million figure is month-level, appears in relays and carries no attribution to Higgsfield on the pages we read, so we treat it as a loose anchor and base the growth rates above on dated readings only.
How Many People Use Higgsfield?
More than 30 million, across 238 countries and territories, per Higgsfield’s August 17, 2026 announcement. The United States is the largest market. TechCrunch reported over 15 million users on January 15, 2026, so the count doubled in 214 days, or 10.2% per 30 days. Run rate grew 19.2% per 30 days over the same window.
BitsFromBytes Research divides run rate by registered users. On January 15, 2026 that was $200 million ÷ 15 million, at most $13.33. On August 17, 2026 it was $700 million ÷ 30 million, at most $23.33. Both are upper bounds because the user counts are “more than” figures, and most registered users do not pay. The rise is 75.0%.
Do Higgsfield’s Usage Counts Agree?
No: they differ by 6.75 times, and the scopes differ. Higgsfield’s release reports more than 20 million content generations a month, in the context of its agentic products. Tech Funding News reported about 4.5 million videos generated per day on July 2, 2026, without naming the source in the piece we read. Over 30 days that is 135 million.
BitsFromBytes Research uses both to bound revenue per generation. At the August run rate, $700 million ÷ 12 ÷ 20 million is at most $2.92. If the 4.5 million a day were total output, it would be $0.43. The upper bound is 64.8% of the $4.50 Higgsfield publishes for one 10-second, 1080p, 90-credit animation step. Neither count is audited.
Which Countries Send Higgsfield the Most Web Traffic?
The United States, with 17.18% of higgsfield.ai traffic in September 2026, per Similarweb estimates. That matches Higgsfield’s statement that the US is its largest market.
| Country | Share of web traffic, Sep 2026 | Source |
|---|---|---|
| United States | 17.18% | Similarweb (estimate) |
| India | 9.72% | Similarweb (estimate) |
| Korea, Republic of | 6.29% | Similarweb (estimate) |
| Brazil | 3.48% | Similarweb (estimate) |
| Germany | 3.22% | Similarweb (estimate) |
| All others | 60.1% | Similarweb (estimate) |
The five named countries total 39.89%. Web traffic excludes app and API use, so it is a partial view. See the Similarweb page for higgsfield.ai.
What Do the Higgsfield Academy Numbers Show?
16.75 lesson completions per 100 course visitors. Higgsfield reports over 400,000 interactive course visitors and 67,000 lesson completions. Completions are not unique people, so the ratio is a rough engagement check. Its Higgsfield For Good program, launching September 2026 with YGA, plans to reach 70,000 students and 13,000 educators, 5.38 students per educator. Those are plans, not delivered counts.
How Much Is Higgsfield Worth?
$5.4 billion, from a $400 million Series B led by DST Global, announced August 17, 2026. That is 4.15 times the $1.3 billion set on January 15, 2026, per TechCrunch. In September 2025 the co-founder announced a valuation of “over $1 billion”.
On October 23, 2026, Digital Business, relaying Bloomberg, reported that NVIDIA and TCV invested in an extension of the Series B. Neither the amount nor the new valuation was disclosed, so we do not use them.
| Event | Date | Amount | Valuation |
|---|---|---|---|
| Series A (original) | Sep 2025 | $50 million | over $1 billion (announced Sep 28) |
| Series A extension | Jan 15, 2026 | $80 million | $1.3 billion |
| Series B | Aug 17, 2026 | $400 million | $5.4 billion |
| Series B extension (NVIDIA, TCV) | Oct 23, 2026 | not disclosed | not disclosed |
The three disclosed rounds sum to $530 million, a floor because the extension is undisclosed. The $5.4 billion valuation is 10.2 times that sum. The Series B is 7.4% of the valuation; RuntimeWire calls the valuation post-money, while Higgsfield’s release does not say.
Is Higgsfield’s Valuation High Against Its Revenue?
The multiple fell from at least 20.0x to 5.4x as the run rate caught up. BitsFromBytes Research divides each valuation by the run rate reported nearest to it.
We do not call this cheap or expensive. A fair judgment needs peers’ run rates and gross margins, and we did not find primary-source figures for them. The measurable point is that investors paid for growth early and the revenue has since grown into the price, on the company’s own run-rate method.
Who Pays Higgsfield: Businesses or Creators?
Businesses, per three relays that do not use the same base. Higgsfield’s customer mix was under a quarter business in January and a majority in August, per The Next Web and VKTR. Tech Funding News reported roughly 70% of revenue from enterprise customers on July 2, 2026, “reportedly”. Let’s Data Science, relaying Business Insider, put commercial advertising at about 70% of platform activity on June 18, 2026. That last figure measures activity, not revenue, and we do not merge the readings.
Higgsfield says it powers visual production for 390 of the Fortune 500. The Fortune 500 has 500 companies by definition, so that is 78.0% of the list, which matches the 78% figure The Next Web attributes to June. The two statements are one claim.
Commentary. If most revenue is business contracts, individual-plan arithmetic is a poor guide to subscriber counts. The next section shows the range, not an estimate.
How Much Does Higgsfield Cost?
$15 to $129 a month for individuals and $79 to $215 per seat for business plans, as of October 2026. The figures are from Higgsfield’s own pricing blog, published October 24, 2026. The page lists no annual prices, only that you “can pay monthly or annually”.
| Plan | Monthly price | Monthly credits | Price per credit | Cost of a 90-credit step | Source |
|---|---|---|---|---|---|
| Starter | $15 | 200 | $0.075 | $6.75 | Higgsfield blog |
| Plus | $49 | 1,000 | $0.049 | $4.41 | Higgsfield blog |
| Ultra | $129 | 3,000 | $0.043 | $3.87 | Higgsfield blog |
| Team (per seat) | $79 | 1,000 | $0.079 | $7.11 | Higgsfield blog |
| Scale (per seat) | $215 | 2,500 | $0.086 | $7.74 | Higgsfield blog |
What Does One Credit Cost on Each Plan?
Ultra is cheapest at $0.043 per credit. Starter costs 1.74 times as much per credit, and Scale 2.0 times. Higgsfield’s Supercomputer guide gives a worked example of 90 credits, “about $4.50”, for a 10-second 1080p animation step with Seedance 2.0. That implies $0.05 a credit, just above the Plus rate.
How Many Paying Seats Does a $1 Billion Run Rate Imply?
Between 387,597 and 5,555,556 list-price seats. BitsFromBytes Research divides $1 billion by each plan’s monthly price × 12: 387,597 Scale seats, 645,995 Ultra, 1,054,852 Team, 1,700,680 Plus and 5,555,556 Starter.
As shares of the 30 million users, that is 1.3% (Scale), 2.2% (Ultra), 3.5% (Team), 5.7% (Plus) and 18.5% (Starter). The calculation ignores annual discounts, enterprise contracts and API revenue, and pairs a September run rate with an August user count. Its use is the bound: at list prices, no more than 18.5% of registered users can be paying.
How Does Higgsfield Compare With Other AI Creative Tools?
On web traffic rank it is first of six, and on user reviews third. BitsFromBytes Research compared Higgsfield with Runway, Kling, Pika, Leonardo and HeyGen on two third-party measures captured the same week.
Where Does Higgsfield Rank on Web Traffic?
Global rank #866 in September 2026, up from #1,228 three months earlier, per Similarweb estimates. Only three of the six sites improved their rank in that period.
| Site | Global rank, Sep 2026 | Rank 3 months earlier | Rank change | Visit duration | Pages per visit | Source |
|---|---|---|---|---|---|---|
| higgsfield.ai | 866 | 1,228 | +29.5% | 9:02 | 7.16 | Similarweb (estimate) |
| kling.ai | 4,135 | 4,223 | +2.1% | 6:10 | 4.53 | Similarweb (estimate) |
| heygen.com | 4,389 | 3,960 | −10.8% | 7:05 | 8.03 | Similarweb (estimate) |
| leonardo.ai | 5,032 | 4,341 | −15.9% | 6:38 | 9.30 | Similarweb (estimate) |
| runwayml.com | 6,484 | 7,435 | +12.8% | 5:46 | 6.95 | Similarweb (estimate) |
| pika.art | 28,749 | 25,753 | −11.6% | 4:04 | 5.73 | Similarweb (estimate) |
Runway’s rank number is 7.49 times Higgsfield’s. Higgsfield’s average visit lasts 1.28 to 2.22 times as long as each peer’s. Ranks are ordinal, so read the ratios as orders of magnitude.
How Do Users Rate Higgsfield Against Rivals?
TrustScore 4.0 on 5,254 reviews, third of six. Of Higgsfield’s Trustpilot reviews, 62% are five-star and 19% one-star. Its one-star share is 2.11 times Leonardo’s 9%. Higgsfield replied to 96% of negative reviews, and Trustpilot’s page says replies may be AI-assisted. See the Trustpilot page.
Runway (TrustScore 1.1, 93% one-star) and Kling (1.2, 91%) are dominated by one-star reviews. We do not know why, and Trustpilot’s score is time-weighted rather than a plain mean: the star-weighted mean of Higgsfield’s shares is 3.95, close to its 4.0. Kling ranks second of six on traffic but near the bottom on reviews, which is the reason to read both.
Methodology
Sources (retrieved November 3, 2026). Company documents: Higgsfield’s Series B announcement (copy on Intel Capital’s site, dateline August 17, 2026), its pricing blog (October 24, 2026) and its Supercomputer guide (July 3, 2026). Press relays of company statements, entered as non-primary: TechCrunch (January 15, 2026), The Astana Times (September 29, 2025), RuntimeWire relaying Bloomberg (September 25, 2026), Let’s Data Science relaying Business Insider (June 18, 2026), The Next Web, VKTR, Tech Funding News and Digital Business. Measurement: Similarweb pages for six domains (September 2026 label, estimates) and Trustpilot pages for six domains (platform counts, captured November 3). Reuters, City AM, Entrepreneur Asia Pacific and The AI Insider (which reproduces the PR Newswire release) were read as cross-checks only. Every URL is in the CSV.
Not used. Bloomberg’s and Business Insider’s originals, the Apple App Store, Google Play, SEC EDGAR search, Cloudflare Radar and the Wikimedia API could not be fetched, so this page has no app ratings, download counts or filings. No statistics-compiler or research-vendor figure is used. A Trustpilot page for InVideo was excluded because its star shares did not match its score. The supplied DataReportal PDF (783 pages) was read by OCR in full and contains no mention of Higgsfield; no figure from it is used. No government series publishes Higgsfield data.
Labels. Higgsfield’s own pages and the measurement platforms’ own counts are is_primary = TRUE (company-reported or estimates). Press relays are FALSE. All derived values are bfb_calculated = TRUE.
Formulas.
- Growth per 30 days = (later ÷ earlier)^(30 ÷ days) − 1.
- Four-week revenue = run rate ÷ 13.
- Valuation multiple = valuation ÷ nearest run rate.
- Run rate per registered user = run rate ÷ users.
- Price per credit = monthly price ÷ monthly credits; step cost = price per credit × 90.
- Seat equivalents = $1,000,000,000 ÷ (monthly list price × 12).
- Revenue per generation = run rate ÷ 12 ÷ generations a month.
- Trustpilot implied mean = star-weighted mean of the printed shares, “<1%” taken as 0.5.
Limitations. A run rate is not recognized revenue, and Higgsfield is private. User counts are “more than” figures and undefined as to activity. Several readings reach us through relays, and month-level dates (August 2025, November 2025) are approximate. Similarweb’s total-visit figure for higgsfield.ai is stored but unused because its window is not spelled out. Similarweb’s second country column is unlabeled and unused. Trustpilot reviews are self-selected, and Kling’s page is for klingai.com while its traffic is measured on kling.ai. One August relay quoted an individual price of $34 a month that does not match any plan on Higgsfield’s October page; we did not use it.
About This Dataset
higgsfield-ai-statistics-2026-bfb.csv is the fact table behind every number and chart: 250 rows in long format (one observation per row) from Higgsfield, Similarweb, Trustpilot, press relays and BitsFromBytes Research calculations, covering August 2025 to November 2026.
Columns: row_id, metric, value, unit, as_of_date, geography, segment, source_org, source_document, source_url, retrieved_date, is_primary, bfb_calculated, method_note. Values are raw numbers with ISO dates. License: CC BY 4.0, free to reuse with a link to this page. Download the CSV.
How to Cite This Page
APA: BitsFromBytes Research. (2026, November 4). Higgsfield AI statistics 2026: Run rate, users, valuation and prices. Bits From Bytes. https://bitsfrombytes.com/higgsfield-ai-statistics/
MLA: BitsFromBytes Research. “Higgsfield AI Statistics 2026: Run Rate, Users, Valuation and Prices.” Bits From Bytes, 4 Nov. 2026, bitsfrombytes.com/higgsfield-ai-statistics/.
Chicago: BitsFromBytes Research. “Higgsfield AI Statistics 2026: Run Rate, Users, Valuation and Prices.” Bits From Bytes, November 4, 2026. https://bitsfrombytes.com/higgsfield-ai-statistics/.
FAQ
How much revenue does Higgsfield make?
Higgsfield reported a $1 billion annualized run rate on September 24, 2026, computed as its latest four weeks of revenue times 13. It is a run rate, not recognized sales, and it was $700 million in August.
How many users does Higgsfield have?
More than 30 million across 238 countries and territories, per Higgsfield’s August 17, 2026 announcement, up from over 15 million in January 2026.
What is Higgsfield’s valuation?
$5.4 billion after a $400 million Series B led by DST Global on August 17, 2026. NVIDIA and TCV joined an extension on October 23, 2026, with no amount or valuation disclosed.
How much does Higgsfield cost?
Individual plans are $15 (Starter), $49 (Plus) and $129 (Ultra) a month; business plans are $79 (Team) and $215 (Scale) per seat, per Higgsfield’s October 2026 pricing page. Annual prices are not listed.
Last updated: November 4, 2026. Review trigger: Higgsfield’s next run-rate or user announcement, any disclosure of the NVIDIA and TCV extension, a change to the October 2026 pricing, Similarweb’s October 2026 data and any filing or audited revenue figure. Errors are corrected under our corrections policy. More data pages: statistics hub, AI statistics, TikTok statistics, Instagram statistics, YouTube statistics, tools. How we work: How We Test.


